MBA Marketing
Objective
This two year management program is aimed at transforming the fresh graduates to future industry ready managers, through the process of integrating the theoretical knowledge with practical aspects of the corporate world, by establishing a comprehensive understanding of the corporate functioning and also evolving with the dynamic of the complex corporate working environment; at the same time, student are expected to equip themselves, by developing conceptual and analytical skills which are essential for qualitative decision making.
Duration
2 years
Eligibility:
Any Graduate Degree except B. Lit
Award
Student after successful completion of 2 years would also be awarded PGPM by Karnavati Education and MBA from a UGC Recognised State government university.
Course structure

First Year

Management Process & Behavior
Managerial Economics
Accounting for Managers
Business Environment
Business Law
Managerial Communication
Computer Application in Management
Research Methodology

Second Year
Functional Management  - I
Functional Management  - II
Strategic Management
Marketing Research
Advertising and Sales Promotion
International Marketing
Services Marketing
Project Work
 
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